Method
A repeatable way to read consumer import flows
Our method keeps market intelligence tied to goods, entry points, and buying calendars—so assessments stay useful when a supplier call is already on the books.
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Frame the category
We lock the HS family, packaging format, and retail calendar before opening any trade table. Ambiguous categories produce decorative charts; framed categories produce decisions.
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Assemble flow evidence
Public import statistics, anonymised forwarder notes, and your redacted shipment examples are layered into a single working picture of origins and Vietnamese entry corridors.
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Test the story aloud
Draft interpretations are pressure-tested in a short internal review: seasonality, supplier concentration, or corridor friction must be stated as a claim, not a mood.
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Deliver for the meeting you actually have
Final packs are sized for buying meetings and operations huddles. We include questions your team can ask suppliers and forwarders the same week.
What this method refuses
We do not stretch a single month of statistics into a five-year strategy narrative. We do not invent competitor financials. We do not replace your freight forwarder or customs broker. The method exists to clarify import and trade flow analysis for consumer goods so your commercial judgement has better footing.