Assessment
Category Trade Briefing
A focused oral and written briefing on how a single consumer category is currently entering Vietnam—useful before a buying trip or supplier renegotiation.
Who it is for
Buyers preparing negotiations or market visits
What you receive
A concise briefing pack your team can take into supplier meetings
Included
- Pre-brief questionnaire
- 90-minute live briefing
- Six-page written summary with source notes
Outside this scope
- Multi-category comparisons
- On-site factory visits
Delivery details
Pricing basis
From 12,000,000 VND per briefing
Timeline
5–7 business days
Location
Ho Chi Minh City office or video conference
Preparation
List the SKUs and origin countries under discussion.
Constraints
One category family per briefing.
How the work unfolds
- Return the pre-brief questionnaire
- We prepare talking points and charts
- Live briefing and Q&A
- Written summary within two business days